A deep dive into digital marketing

Crowdsourcing a trend or…

Posted by Chris under Community, Mobile, Search Engines, Social Networking

Maybe because I’ve been reading a few books, posts, articles, etc. on crowdsourchign lately but it seems we’re at another lift in the plateau of crowdsourcing.

I know it’s been out for a while but ChaCha has really caught my eye lately and more from the guide vs. the user. Sure I could just look up the stuff myself on google but why if I can have someone else do it for me. And this brings me to the guide.

It’s a very interesting model of crowdsourcing for $.20 an answer I can spend, as they say “15 minuets or 15 hours” answering questions that come in. Kind of intersting for say someone who has a few hours to in which they are otherwise not engaged. Or a retiree who can’t get out to work easily but has their computer right there, well I could go on but you get the idea.

Sort of plays right into other activities that ordinary citizens can do at the leisure of their computer, but in this case get paid for it.

I think it’s a trend to watch both in crowdsourcing and tapping into a market that may not be reached through help wanted ads but are imminently employable none-the-less.

yellowpages.com optimized for iPhone

Posted by Chris under Apple, Browsers, Mobile, Safari, Search Engines, Technology, iPhone

That’s right, why pay the $.99 for the application when yellow pages has been optimized for the iphone. Not on an iPhone check it out here.

Otherwise open that Safari browser on your iPhone, go to www.yellowpages.com and the click on the +, select “add to home screen” (can do this for any web page) and you’ve got your quick link right to it.

Google Trends being pimped or is it for real?

Posted by Chris under Google, Search Engines

Yesterday TechCrunch reported how Google Trends was being being “attacked” by apparent spammers. This in a bid to temporarily raise a search term to the forefront of being a hot trend.

Interestingly the comments following the article called attendtion to the search terms actually being legitimate. So while shit pond and missing money may seem like useless terms that a spammer is having fun with, turns out they are legit.

I guess there’s no telling good taste or more importantly Google Trends really does show you what people are searching for!