A deep dive into digital marketing

AT&T + iPhone = Free Wifi

Posted by Chris under Apple, Broadband, Mobile, Technology, Travel, iPhone

That’s right, recently announced by AT&T and shared across twitter and the web, free AT&T Wifi for iPhone users at AT&T WiFi hotspots. So beyond just Starbuck, including any of the public AT&T Wifi hotspots, you’ll get free Wifi on your iPhone, can you tell I’m excited.

As AT&T says

AT&T knows Wi-Fi is hot, and FREE Wi-Fi is even hotter. Which is why FREE AT&T Wi-Fi access is now available for Apple iPhone at thousands of hotspots nationwide, including Starbucks*. Users can relax and access music, email and web browsing services with their favorite blend in hand from the comfort of their nearest location. For information visit www.att.com/attwifi.

Enjoy the experience of mobile Internet on Apple iPhone. Your iPhone now has free AT&T Wi-Fi access at thousands of hotspots nationwide, including Starbucks*. Visit www.att.com/attwifi for more information or find a Starbucks location near you. That’s all you need to get going – so go ahead, see what your iPhone can do!

And it’s pretty darn easy to activate, instuctions via AT&T are below.

iPhone users, get started with Wi-Fi

• Activate Wi-Fi from the settings icon on your iPhone
• Select “attwifi” from the list of available networks
• Enter your 10-digit mobile number and check the box to agree to the Acceptable Use Policy. Tap ‘continue’
• You will receive a text message from AT&T with a secure link to the AT&T Wi-Fi hotspot. You will not be charged for the text message.
• The SMS link will only be valid for 24 hours at the location it was requested. Another request must be submitted when using another hotspot location.
• Open the text message and tap on the link for 24-hour access to the AT&T Wi-Fi hotspot

A sad day

Posted by Chris under Uncategorized

I got home from a business trip today to discover in Crains and the Tribune and via the Joffrey blog that Gerald Arpino, internationally-renowned Co-Founder and Artistic Director Emeritus of The Joffrey Ballet, had passed away peacefully today in his Chicago home after a long illness.

My wife and I have been attending the Joffrey for over ten years, and every performance we’d look the the stage left balcony and he’d be sitting there, leaning forward ready to watch the company he loved so much. It somehow felt oddly comforting to see him there at each performance.

We attended last Saturday, to view Ashley C. Wheater, the new Artistic Director for the Joffrey and sadly noticed that Mr Arpino was not there.

But we’ll be looking to the balcony each time as just like our ongoing support and attendance of the Joffrey hasn’t wavered, I seem to think that Mr. Arpino will still be watching each performance of the company that he grew and nurtured so well.

And even in his passing he’s left the company a legacy, not only in what he’s done but in bringing in Mr. Wheater as the performance of the new fall season of Postcards, In The Night and Age of Innocence were the best we have every seen of the Joffrey.

Let’s get social

Posted by Chris under Advertising, Chicago, Community, Conference, Google, Social Networking, Twitter

Last week Google, at their Chicago office, hosted an afternoon event on social marketing along with a rawkstar party later that evening.

The event featured two keynote speakers: Jeremiah Owyang, Sr. Analyst Forrester and Paula Drum, VP, marketing, H&R Block. It was great to meet both of them as I’d spoken with them via phone, email and twitter but not met face to face. Both of their presentations were great, as expected.

Prior to Jeremiah’s presentation he sent a tweet that I’d be tweeting the presentation and thanks to Mrs. Naslund’s Freshman typing my typing speed allowed me to keep followers up to date. Interestingly his one tweet added about 30 followers, again showing the power of social networking.

Dick Costello, that’s right of Feedburner hosted a panel discussion, which unfortunately I couldn’t stay for however you can catch the photos of the even here (thanks Kate for posting on Picasso). And in addition to the photo’s Google has also posted PDF’s of the presentation which are here as well.

If you want to see the archive of tweets from the presentations they are here, but you’ll have to go back a few pages as well.

Congrats to my cousin Roland “Chris”

Posted by Chris under Uncategorized

Big congratulations on his recent promotion to Lieutenant Colonel in the US Army!